Churchill Downs, the venue for the Kentucky Derby, generates significant revenue on Derby Day, making it one of the most lucrative events in horse racing. On this day, the track can see total betting handle exceeding $200 million, with a substantial portion coming from both on-site and off-site wagering.
In addition to betting revenue, Churchill Downs earns money through ticket sales, hospitality packages, and sponsorship deals. The event attracts a large crowd, often exceeding 150,000 attendees, who spend on food, drink, and merchandise, further contributing to the overall revenue.
Overall, while exact figures can vary year by year, it’s estimated that Derby Day can bring in tens of millions of dollars in profit for Churchill Downs, solidifying its status as a premier event in the sports and entertainment industry.
