The amount SoundCloud pays for 1 million streams varies depending on several factors, including the type of account (e.g., SoundCloud Pro, SoundCloud Premier), whether the streams come from SoundCloud’s free or paid users, and the specific monetization structure in place.
Generally, for SoundCloud’s Premier monetization program, the pay rate is estimated to be around $2,000 to $4,000 for 1 million streams. This is a rough estimate and can fluctuate depending on factors like audience demographics, the type of content, and whether the streams are from premium or free-tier listeners.
Here’s a breakdown of the key factors that influence payments:
1. Monetization Tier: Only artists enrolled in SoundCloud’s Premier program are eligible to earn revenue.
2. Stream Source: Streams from SoundCloud’s free-tier listeners typically generate less revenue compared to streams from premium subscribers.
3. Geographic Location: The region of the listener can influence how much revenue is generated, with some countries paying more than others.
4. Type of Content: Mainstream music tends to get higher payout rates compared to niche genres.
Keep in mind that SoundCloud’s payout is also shared with various stakeholders like distributors, and platform fees may apply. As a result, the artist’s actual earnings might be lower than the initial payout estimate.
